Our Changing World.net

Generation Y information to help managers succeed!
Sample of Generation Y Business Changes:
Contact Information:

John Bishop
Accent On Success
St Louis, MO 63104 USA
314-664-6110
jbishop@AccentOnSuccess.com
Generation Y will use their life skills of multi-tasking, instant communications and
Internet expertise to change every aspect of our world.

Successful companies in the future will find ways to incorporate their individual needs
into the existing company structure.  It won't be easy, but it is essential.  They are the
front line of an ever expanding wave of employees with an instant everything mentality.

Some examples:

  •  By the end of September, 2007 Massachusetts Institute of Technology will have
           1,500 of their courses on the Internet for anyone in the world to take for FREE.  
           (If you want a college credits or a degree you would have to pay.)

  •  Google’s YouTube was considered a fun website for the teenagers.  That’s
            CHANGED!  In less than five years it has became the largest news gathering
            operation in the world.   Literally, every person with a cell phone and Internet
            access can be a reporter.  What would happen to your company’s reputation
            if a manager had a “Kramer moment” and used the N-word and it was
            broadcast over the Internet?

  •  Ashley Qualls, a seventeen year old girl developed a website for teenage girls
     called whateverlife.com.  She get 70 million hits per month which is more than
      Oprah and CBS News.   She makes in excess of $1MM/yr.  Do you have that
      kind of talent in your company that is currently vastly under-utilized?   What if     
      that person had tattoos, or disabled, or openly gay, or African-American?  How
     would you integrate that person into your company

  •  Email is today’s snail mail.  Purdue University did a study that showed  
              incoming freshman viewed their email every 2 - 3 days.  To connect with
               their friends they viewed their MySpace or Facebook social network site  6- 8
               times per day.  How will that affect your employee or client communications five
              years from now?

  •  Mark Zuckerberg developed FaceBook, a social network website.  He turned
     down $I Billion for the three year old company.   Six months later Microsoft paid
      $250 MM for just 5% of his company.

  •  Generation Y (and all future generations) think differently about “going through
     the proper channels.”  They want quick decisions.  They don’t want to wait for a
      decision from a manager two levels up the organizational chart.  How will this  
      impact your company’s internal communications and management structure?

  •  A young person trying to be funny dropped a Mentos mint into a Diet Pepsi can
     and took a video of the resulting spray of soft drink that went fifteen feet in the  
      air.  He put the video on YouTube.com and received 15 million hits.   Sales for
      both products had a large spike directly because of this video.   What would
      happen to your sales if you got 5 million hits on your website?

  •  How will your managers deal with the parents of Generation Y employees?    
     Yes, the parents.  Many companies are finding that parents are calling to
      complain when their child did not get a job, a promotion or a good performance
      review.



  •  A sixteen year old girl developed a better school yearbook.  Remember the old   
     hard copy we would sign.  This Generation Y girl developed an Internet site  
      where you can include words, video, graphics and audio about your high school
      experience.  She receives 4,000,000 hits per month.  What would happen
      with your business if your website had that type of traffic?


    How do you hire, train and motivate the Instant Everything
    employees without changing everything you have built
    over the last ten years?

              We can help.